Priyanka brings with her over 15 years of diverse experience in consumer & brand research, customer delivery and experience, strategy, program management, operations and PR.
In the past she has worked at InMobi, where she was responsible for developing the mobile based programmatic research product. Developing multi million $ business and championing customer experience in multiple APMEA countries.
At Myntra, She was Director / Head of Consumer/ Brand Research & Insights and PR/CSR. In this role, she was responsible for setting the strategic direction for Myntra and enabling categories to grow and contribute to Myntra’s profitability through her research capabilities/project delivery. She also lead Lifestyle & Thought Leadership PR for Myntra & Jabong.
Prior to that she has worked in Kantar – IMRB, Jet Airways, Tata Group, and Nielsen.
Priyanka is an MBA from IMI, New Delhi and a Phys (Hons.) graduate from Delhi University.
She is a recipient of “LEADERSHIP AWARD FOR CONTRIBUTION TO MARKET RESEARCH IN INDIA” at by World Marketing Congress in 2016, 2017, 2018. The “Young Business Leader Award” by BTVI (Business Television India), 2019, Dr Lalit Kanodia Laureate award – First runner up, 2019, Femina World Women Leadership Award, By ET Now Feb’18, “Creation of Best Research & Development centre” by ET now, Nov’17, Feb’18, The “Woman Leader of the Year award” at the Future Woman Leader Summit and Awards, Oct’17. She has written papers for and presented at ESOMAR Amsterdam ’17, and Berlin 2018., IIex 2017, Beunos Aires, IIeX Bangkok’17, IIeX Amsterdam ‘18, MRSI 2018, MRMW 2018.