Award Winners 2015

Best Marketing Campaign for Rural Brand Development

• Tata Steel Limited


Certificate Of Merit
• Mahindra & Mahindra Financial Services Ltd.

Best Integrated Rural Marketing Campaign

• TATA SHAKTEE - Tata Steel Limited
• Oxigen Services India Private Limited
• Kirloskar Oil Engines Ltd.

Most Effective Use Of Direct Marketing to Rural Consumer

• MF 7250 Campaign - Tractor & Farm Equipment Ltd
• Mahindra & Mahindra Financial Services Ltd.

Agriculture Initiative of the Year

• DY Patil Education Society

Emerging Brand Award for Rural Impact

• Sohan Lal Commodity Management Pvt. Ltd.
• Mahindra Rural Housing Finance Ltd

Innovative Ides for Rural Development

• Kirloskar Oil Engines Ltd.

Advertising Agency of the Year award for Rural Outreach

• GroupM Dialogue Factory

Sustainable Marketing Excellence Awards

• Colgate Bright Smile Bright Future - GroupM Dialogue Factory

Long Term Campaign of The Year

• Horlicks Swastha Abhiyaan (Impact Communications)
• Cadbury Pahush (Impact Communications)
• Hafta Vasool (Impact Communications)
• Pidilite (Impact Communications)

Advertising Agency of the Year Award for Rural Outreach

• Impact Communications

Bru Home to Home Small Town Contact Programme to Increase Penetration for the Instant Coffee Marketing

• Hindustan Unilever Ltd

Individual Awards

Most Admired Rural Entreprenuer of the year

• Ramesh Iyer, MD- Mahindra Finance, CEO – Financial Services Sector & Member of the Group Executive Board

CEO Of the Year

• Ramesh Iyer, MD- Mahindra Finance, CEO – Financial Services Sector & Member of the Group Executive Board

Brand Builder of the Year

• R. Balaji, Vice President – Marketing & Strategy, Mahindra & Mahindra Financial Services Ltd