ROLE PLAYERS 2020

Asia Retail Congress

About Samiksha Bajaj

Samiksha Bajaj Co-Founder of Samshék: She stands at the forefront of the fastest moving technology wave in fashion- mass customization through digital innovation. A calculated risk-taker with deep tech knowledge of the garment industry with an experience of over a decade in fashion. She is qualified with a dual degree in MA Fashion Entrepreneurship and Innovation from the London College of Fashion.

Aiming for a vision to solve the biggest pain point of the apparel industry today- fit in the garments through technology and AI., she co-founded ‘Samshek’ one of the first tech fashion start-ups in India in the field of fashion and garment technology which operates online and offline store. She with her team was also one of the first women entrepreneur to introduce the technology of 3D body scanning to revamp the body sizing system in the country. Moreover, she implemented the concept of digital customization for the retail and online market. On the sustainability front, her brand works towards zero inventory and zero-waste manufacturing and actively encourages women empowerment through social responsibilities. For her work towards sustainable retail fashion she has been awarded at Stardust Awards, London, covered by Images Retail Fashion and much more.