Asia Retail Congress

About Dharmender Sharma

USPL started as a sports memorabilia company (called Collectabillia) in 2011. Since then, it has transformed into a celebrity fashion powerhouse that challenging the big brands in India. With four brands in its kitty, USPL is now growing at a breakneck pace.
I did Interior Designer degree from L.S.Raheja School of Architecture and then I started my career with an architecture firm designing & executing residence and commercial space for Bollywood celebrities for 3-4 years and then I moved to retail industry. Being in retail design consultancy I have worked for more than 25 brands. I have been given responsibility of design development, fixtures details, GFC drawings and execution. BOQ, Audit and bill checking was also a part of my profile.
As a Project Lead I have been involved with the USPL brands since the inception of its very first retail counter across all formats Exclusive brand Stores & Shop in Shop for all the brands ( Wrogn - Mens casual wear- Virat Kohli , Imara - women’s ethnic wear - Kareena Kapoor , Mstaken - Women's western wear - Kriti Sanon and Single- Mens casual wear). The brands has its reach at over 1000 stores across 64 cities in India, Srilanka & Nepal.